Forget business school or The Wall Street Journal—you can learn everything you ever needed to know about good project management from watching Psy, a 34-year-old Korean man, bust some moves in his YouTube hit video Gangnam Style.
In his video, Psy, noble man that he is, clearly demonstrates the top four things every budding project manager needs to know in what could be the happiest four minutes of that project manager’s life:
1. Assemble a talented team
Whether it’s breakdancing school children or an army of choreographed Asian models, assembling the proper team is crucial for your project’s success. Even Psy, arguably the most talented and capable man on Earth, wouldn’t have found the same success if he’d done Gangnam Style alone.
Compose a team of hardworking and creative people whose skills pick up where yours lack and watch as you all dance your way to achievement.
2. Break projects into manageable steps
It’s easy to feel overwhelmed when undertaking a new project. Psy, with his trademark grin, removes the stress and anxiety that comes with executing a project by breaking it down into simple, easy steps.
With Gangnam Style’s step-by-step approach, learning a dance—or completing a project— has never been so easy. Organize your project Gangnam Style by breaking it up into small steps and then watching it come together as a beautifully executed whole.
3. Manage your budget
To get maximum gains from your project, you must create a workable budget. Outline a budget that is flexible enough to accommodate for change, generous enough to let the project meet its potential and frugal enough to help maximize the net gain.
As Gangnam Style teaches, it’s perfectly fine to splurge for one explosion per video, though two or three would be excessive.
4. Go global with social media
After all your hard work, you want to make sure your project gets the credit it deserves. Let the world learn about your project and all its mastery by utilizing digital media marketing platforms such as Twitter, Facebook, WordPress and YouTube. Tweet project links to relevant stakeholders, write hyped-up blog posts with SEO until they rise to the top of the glorious Google search and, finally, call up your friend T-Pain to market your product to his million followers.
Without YouTube, the world might have never seen Psy break out his moves Gangnam Style. What a sad reality that would be.
Vanessa Fiorido watches a lot of YouTube at work. Sometimes she blogs about project management, too, at www.easyprojects.net/blog.