In today’s competitive job market, many companies are looking beyond salary and benefits to stand out to top candidates. Top-tier companies like Google and Apple have revolutionized the perks that employees enjoy in order to attract and retain their elite workforce — offering employees everything from unlimited time off to free automotive maintenance. One company even offers free scuba lessons!
But what perks really matter to employees?
While your company may not have the means that Google has, you can offer the employee perks that make the most difference in their job satisfaction career growth. Here are a few suggestions:
Encouraging healthy lifestyles among employees makes great business sense. Aside from salaries, employee healthcare tends to be a company’s biggest expenditure, so it’s in a company’s best interest to have healthy employees. According to the Wellness Council of America, a company sees a $24 return for every $1 invested on “Wellness” programs.On average, companies see a $24 return for every $1 invested on wellness programs.Click To Tweet
At SolidProfessor where I work, we have implemented healthy living initiatives like a weekly yoga class with 85% employee participation. After yoga, SolidProfessor employees report feeling more relaxed and energized.
We also upgraded to adjustable desks that can be used as standing desks. One SolidProfessor employee even works on a treadmill to keep active and engaged. Company perks like gym memberships, massage therapy, or ergonomic chairs and keyboards can go a long way to keeping employees happy and healthy.
Compassion and Respect
Simple concepts like treating employees with compassion and respect can so often be overlooked. Perhaps most of all, employees need to feel their employer is listening to them. Making it clear that you value your employees, their ideas, and feedback cannot be underestimated. Schedule “Feedback Meetings” where employees are free to offer suggestions to their supervisors and managers. Perhaps create a committee, composed entirely of employees, whose sole purpose is to make your company a great place to work – with the support and blessing from the powers that be.
We’ve created a “Culture Committee” here at SolidProfessor, and they have been instrumental in planning fun social events, making suggestions for improvements around the office, and serving as the “voice” for employees to feel that they are being heard. It has worked wonders within our company. The best part is, compassion is contagious! When you care about and listen to your employees, that same sentiment is reflected back to you and repeated among others — thus helping the entire company.
Opportunity and Learning
One of the best ways to keep your employees is by providing them an opportunity to advance themselves. Encourage ongoing learning and professional development. Provide employees with the resources they need to improve their skills. Allow your employees to take classes to help them grow in their role — online learning can be a cost and time effective way to learn new skills.
Provide a clear path for advancement, showing employees that by working hard and performing well, they will be rewarded. Nothing can be more demoralizing than the feeling that you are in a “dead end” job. When your employees see great opportunities, they will work hard to earn them by achieving their goals.
Employee Perks: Keep it Simple
You want your employees to enjoy coming to work, share in your company’s vision, and love what they do. That is easier said than done — in almost any job, tasks can become mundane, routine becomes monotonous, and the initial excitement of a job can fade. Top companies continuously engage their employees through lifestyle, respect, and ongoing learning and career advancement.
Luke Smith is the Director of Operations at SolidProfessor, one of the Best Places to Work in San Diego, Healthiest Companies in San Diego, and Fastest Growing Companies in San Diego.