Brazen Videos

Talent Acquisition Talks Network host, Joe Matar, shares marketing advice and chats with industry leaders.
How to use the power of reciprocity to persuade job seekers to join your team
The Brazen Blog
May 02, 2019

How to use the power of reciprocity to persuade job seekers to join your team

In this short video, Joe Matar, director of marketing at Brazen, explains how you can use the power of the psychology technique, reciprocity, to persuade job seekers to come join your team. Watch the video now to learn this super easy secret.
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The number one secret to getting your content noticed on LinkedIn
The Brazen Blog
Apr 25, 2019

The number one secret to getting your content noticed on LinkedIn

Have you ever wondered how you get more likes, comments, and shares on your LinkedIn posts? Then watch Joe's video to give you his number one secret to achieving success on LinkedIn and in video.
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[WEBINAR] Putting the conversation back into recruiting with Becki Feldmann and Joe Matar
The Brazen Blog
Apr 22, 2019

[WEBINAR] Putting the conversation back into recruiting with Becki Feldmann and Joe Matar

Want to learn the secret to connecting with the 80% of job seekers who are interested but not yet ready to apply to your jobs? Then watch the recording of our webinar we hosted with Becki Feldmann from SSM Health as we shared tips and tricks on the psychology behind influencing candidates as well as 5 techniques to master conversational recruiting.
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How to create remarkable content to attract top talent
The Brazen Blog
Apr 15, 2019

How to create remarkable content to attract top talent

At least once year, Ed Nathanson studies the trends in content by consuming content across various channels like blog posts, Facebook, Twitter and LinkedIn. And time and time again he finds that the best content either has heart or humor. So if you're in talent acquisition and you're looking to attract top talent with your content, start with this simple question: Does it appeal to the heart or does it appeal to humor? If not, it's like not worth creating. Find out Ed's advice in this short interview clip.
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How to build an employer brand by doing what's right
The Brazen Blog
Apr 11, 2019

How to build an employer brand by doing what's right

Andy Shearer works for a company that is so much more than its products. In the past couple years, KEEN Footwear has donated its entire annual marketing budget to a good cause, given employees time off to volunteer, and purchased their own manufacturing plants to control the working conditions up and down the manufacturing process. Watch this short clip to learn how Andy and his team are turning "doing what's right" into the stories they tell job seekers.
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4 ways to use social psychology to influence job seekers
The Brazen Blog
Apr 03, 2019

4 ways to use social psychology to influence job seekers

If you want to truly be able to influence job seekers, you have to know how they think. And what better way to tap into the way we think than to understand social psychology. In our latest whiteboard session, Joe Matar, director of marketing at Brazen, pulls from research down by Robert Cialdini in his book, Influence, and breaks down 4 ways you can use social psychology to influence job seekers.
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How Jennifer Newbill, Director of Employer Brand at Dell, increased reviews on Glassdoor
The Brazen Blog
Mar 27, 2019

How Jennifer Newbill, Director of Employer Brand at Dell, increased reviews on Glassdoor

Jennifer Newbill and the Dell talent acquisition team are Glassdoor pros. One way they've gotten there is 1) being okay with knowing you cannot control the message 2) responding to the hundreds of reviews that employees (current and former) leave on Glassdoor. Find out how in part 2 of our interview with Jennifer.
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How to get employees to leave reviews on Glassdoor with Jennifer Newbill from Dell
The Brazen Blog
Mar 25, 2019

How to get employees to leave reviews on Glassdoor with Jennifer Newbill from Dell

Jennifer Newbill and Dell were earlier adopters of proactively managing Glassdoor reviews. In part 1 of our interview with Jennifer, learn how you can encourage current employees to leave reviews.
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Kumari Williams, Director of TA at HARMAN International on employer branding strategy
The Brazen Blog
Mar 20, 2019

Kumari Williams, Director of TA at HARMAN International on employer branding strategy

In part 2 of her interview with Joe Matar, Director of Marketing at Brazen, Kumari Williams discusses the challenges and obstacles they encountered during HARMAN's most recent employer branding project. She also explains the structure of their steering committee she put together to help navigate the project. Learn which groups she pulled in.
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